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Shaping Your Branded Sphere
5 Facets in Your Marketing We all see in our own lives a sphere of influence that we have in our small interpersonal relationships. Is this not the case for our brands within our marketplace sphere?...
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Brand Strategy and Development: Yes You Have Homework!
“Homework?!” was the exclamation fired out of one of my client’s mouth. Yes it’s true I give my clients homework when we are working on brand strategy and development. It is not always received with...
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Brand Audit: Grow Your Business With A Strong Brand
You need to have a brand that is different. In today’s aggressive business world, your brand needs to stand out and for that you need to regularly do a brand audit. So what does a brand audit entail?...
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